BECK DIDN'T CRY BUT...

he was clearly miffed today when he told us that FAUX wasn't going to give his 8/28 sham wall to wall coverage but merely treat it as another "news event."

UPDATE: Mediate adds a little more:

FNC’s Executive Vice President of Programming for FOX News Bill Shine tells Mediaite, “FOX News has nothing to do with the rally – we will cover it as a news event alongside other news throughout that day.”