Thursday, October 11, 2012

JUST A REMINDER

The boycott of Fats Limbaugh really worked!   This is from a talk radio insider at the Talkers New Media Seminar in Los Angeles:
Keynote speaker NORM PATTIZ of COURTSIDE ENTERTAINMENT discussed the need to deal with change in the radio business, from the "dwindling" advertising base for conservative talk radio to competition from new technology. "The audience for conservative talk radio is still there," PATTIZ declared, but noted that the RUSH LIMBAUGH-SANDRA FLUKE controversy was used by MEDIA MATTERS FOR AMERICA and others with a political agenda against talk radio; he recounted how advertisers (many of whom were unaware they were advertising on talk radio at all) were targeted and a "tremendous chunk of advertising revenue... was wiped out."

No comments: