State Of Talk: Moldy & Anthony Last Updated on July 13, 2014 at 4:56 pm
It’s been a record setting year for many Talk stations as some of the biggest stations in the format continue to set records for the lowest ratings in their format’s histories.
Cumulus’ 770 WABC New York has dropped from a 2.2 in April to a 1.3 in June, while Clear Channel’s 710 WOR registered a 1.5 thanks to a little bit of a boost from New York Mets baseball. In Los Angeles, 640 KFI was leading the market as recently as 2012, now its down to 12th with a 2.8. Sister 1150 KEIB added Rush Limbaugh in January from KFI and has risen all the way up to a 0.8. 890 WLS Chicago was down to a 1.4 810 KGO San Francisco was the market leader in every ratings period for 27 years until 2010. By the end of 2011, the station shifted to mostly News as ratings continued to drop but that hasn’t helped as it currently places 21st in the market with a 1.9. Many other Talk stations across the country are down,. KFYI and KTAR-FM in Phoenix, WRKO Boston (despite losing two of its in-format competitors), KDKA Pittsburgh, KOGO San Diego, WJR Detroit, WBT Charlotte, and many others are at or near station lows.
Monday, July 14, 2014
This is from RadioInsight and confirms the other stories I've posted (here & here).
Posted by Steve J. at 3:46 PM